![]() ![]() …to much more complex statistical models that try and factor in a whole range of historical data and future estimates. Monetary Value (how much do they spend).Frequency (how often does a customer buy from you).Recency (when did a customer last buy from you).There are many, many ways to slice your customer base, ranging from something as basic as RFM: Don’t send everyone the same thing! This sounds obvious, but very few businesses take the time to do any segmentation at all. ![]() The most obvious place to start in order to send emails your customers want to see is segmentation. Here are six ways you can send emails your customers will love. To give yourself the best chance of cutting through with your email marketing, you need to send emails your customers love.īy thinking about each customer’s current relationship with your business, you can send emails each individual customer will find relevant. ![]() Research shows there are over 205,000,000,000 emails sent each day. Since launching the Unbounce Marketing Blog, this post has become one of our top-performing posts of all time. This post was originally published in 2014, but we gave it a refresh. ![]()
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |